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CASE STUDY

Beauty Salon

Website2024Web Development

Modern beauty salon website with booking system and service showcase

Visit Live Site
Beauty Salon

The Challenge

A local beauty salon was struggling with manual booking management via phone calls, leading to double bookings, missed appointments, and limited operating hours. They had no online presence, making it difficult for new customers to discover their services. The salon needed a professional website to showcase their services, manage bookings efficiently, and extend their reach beyond walk-in customers.

Our Solution

We created a modern, elegant website that reflects the salon's premium brand aesthetic. The site features an integrated online booking system with real-time availability, service catalog with detailed descriptions and pricing, photo gallery showcasing their work, and customer testimonials. Built with Next.js for optimal performance and SEO, the website includes automated email confirmations and SMS reminders to reduce no-shows.

Technologies Used

Next.jsReactTailwind CSSFramer MotionNode.jsMongoDBTwilio SMSStripe

The Results

Increased online bookings by 250% within the first 3 months

Reduced phone call volume by 70%, freeing staff to focus on customers

Decreased no-show rate by 45% through automated appointment reminders

Improved search visibility with 180% increase in organic website traffic

Extended booking hours to 24/7 online, capturing after-hours customers

"The new website has completely transformed our business. We're now able to take bookings around the clock, and our customers love the convenience. The professional look has helped us attract more premium clients, and the automated reminders have saved us countless hours of follow-up calls."

Sarah Williams

Salon Owner

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